While I’ve never been advocative of focusing on such an old and overused SEO technique as keyword density, keyword prominence is something you should always bear in mind.
If you handle it right you will achieve:

better rankings;
higher crawl rate;
better-looking snippets in SERPs (and thus better clickthrough), etc.

Posted on Tue, 29 Jul 2008 11:09:27 +0000 at http://feeds.feedburner.com/~r/SearchEng...349346306/
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